The Aston Martin One-77 is what I call a car. It’s been described as the ultimate Aston Martin and I can understand why.
I was critical of the branding decision for the Aston Martin Cygnet but the one-77 really is worthy of the marque and then some.
As a child I used to collect car brochures – now can see them as pdfs and here is the brochure for the Aston Martin One-77
Paul Simister is a business strategy coach who helps business owners to differentiate their businesses and develop winning strategies. Get your free copy of the ebook The Six Steps Profit Formula.
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